A limited run of colors for AQUIS, shot as a portrait series.

photography: Josh M. Diaz
model: Justine Vivian
makeup: Maria Padilla

Tasked with creating a logo for a womenswear line with the direction to “make it fun and young, but you know, luxury.” Cara Carson’s identity revolves around the idea of movement and creativity, with hand-drawn color elements that can be easily played with and moved around while still maintaining a clean, strong logo. The line-play is taken one step further with bold, contrasting black & white geometric patterns.

Site mapping, grid-style design and wireframing for indie ecommerce retailer Slate & Stone Clothing.

As the younger sister of AQUIS, AQUIS Originals struggled to have its own identity. Sold at a different retailers than the AQUIS line, Originals needed to define their demographic and create imagery that was younger and fresher, while maintaining an aspirational look.

photography: Meg B. Stone
models: Chelsey Mack & Julia Mclane
makeup: Camille Monique